Social entrepreneurs lead some of the most innovative and creative businesses I have encountered in my 20-year career as a business school researcher.

I believe this is because 1) they face more constraints setting up their business because laws/norms/culture are mainly focused on being either a “business” or “non-profit” they have to be more creative in achieving their vision. And 2) these companies’ focus is often on changing societal systems, i.e. not just selling products of services which also leads to more out of the box thinking.

Because of existing systems constraints and also broader vision to achieve their goals, social entrepreneurs come up with more innovative and unique business innovations in the world today.

I am writing about these companies regularly and in this newsletter, I want to connect the dots between the different innovations I have been seeing and showcase innovative work that is making the planet and our society better.

Why subscribe?

Subscribe to get full access to the newsletter and website. Never miss an update.

Stay up-to-date

You won’t have to worry about missing anything. Every new edition of the newsletter goes directly to your inbox.

Join the crew

Be part of a community of people who share your interests.

To find out more about the company that provides the tech for this newsletter, visit

Subscribe to Social Innovation

Exploring innovative and creative businesses


Sinyi Professor of Chinese Management at the University of Cambridge. Author of "Mao and Markets: The Communist Roots of Chinese Enterprise and "Better Business: How the B Corp Movement is Remaking Capitalism"